University of Kentucky College of Agriculture
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School of Human
Environmental Sciences

102 Erikson Hall,
University of Kentucky
Lexington, KY
tel: (859) 257-3887

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HomeRetailing and Tourism ManagementUndergraduate › Merchandising, Apparel and Textiles


Merchandising, Apparel, and Textiles

Fashion Show ImageWelcome to the Merchandising, Apparel, and Textiles (MAT) program.  Students are guided to coursework and internship opportunities that will help them achieve their individual career goals.


Students will take courses designed to match industry requirements and expectations.  Our curriculum challenges students to exercise creative thinking in business operations, merchandising strategies, and consumer issues.  Courses are intended to provide students with the knowledge and experience they will need to understand current trends and applications in the merchandising, apparel, and textiles industries. Upon graduation, MAT students will be able to apply their knowledge to business, management, and professional development skills.

displayStudents are introduced to and complete several hands-on projects focusing on various aspects of merchandising, apparel, and textiles: Sourcing, Market Trends, Consumerism, Marketing, Entrepreneurship, Retailing, Visual Merchandising, Textiles, and Brand Management.  Courses such as MAT 237: Aesthetics in Merchandising, introduces students to design principles which they later use to create window displays in Lexington retail stores.  In MAT 514: Retail Entrepreneurship, students learn concepts of business ownership and develop a business plan for their own retail store. For a complete list of courses and their descriptions, click Course Descriptions .
Other Industry-Focused Courses Offered:

  • Textiles for Consumers
  • Dress and Culture
  • Brand Management
  • History of Costume
  • Merchandise Planning and Control
  • Social and Psychological Aspects of Apparel
  • Electronic Retailing
  • Merchandising Strategy Analysis
  • Color Theory

Study Abroad

The Department of Retailing and Tourism Management offers many diverse opportunities for students to travel the world while earning course credit.  As an alternative to education abroad trips offered through the university, MAT students also have the ability to visit multiple countries and enjoy unique educational experiences outside of classrooms through our MAT 480 Study Tour course. MAT 480 is a pre-planned 3 credit course where students participate in a week-long domestic or international study tour with scheduled professional visits and tourism activities to expose students to merchandising activities and careers in worldly locations.

Our students have travelled to Panama, Paris, New York, Scotland, London, Florence, and many more! The ability to earn credit in a foreign country is an exceptional opportunity, and to make sure our students get to experience this, we offer scholarships and work with curriculum equivalencies to ensure these lifelong memories are made.  

Be sure to watch our New York Study Tour video to learn more about this great opportunity!

New York Study Tour

Students can also participate in Education Abroad , which has several programs for students to participate in such as, study abroad, intern abroad, teach abroad, and research abroad.

Travel Abroad


Outcomes: What’s in it for you?

As you enter college and try to decide which degree matches your interest, always think ahead about career opportunities and positions available.  With a Bachelor of Science in Merchandising, Apparel, and Textiles you will have the opportunity to integrate concepts, philosophies, and components which are applicable to various careers such as:

  • Retail Store ManagerAverage Salaries
  • Planning Manager
  • Brand Manager
  • Fashion Buyer
  • Stylist
  • Small Business Owner
  • District/Regional Store Manger
  • Product Management
  • Visual Merchandiser
  • Marketing
  • Fashion ForecasterTextile Lab
  • Quality Assurance Manager in Textiles
  • Public Relations
  • Showroom Manager
  • Brand Representative
  • Fashion Coordinator/Director
  • Loss Prevention


The following links will provide you with any additional information you may need regarding curriculum and logistics while a MAT student.

University of Kentucky, College of Agriculture, An Equal Opportunity University
Copyright 2011, Questions/Comments - Last Updated: March 13 2013 14:51:04